Abstract:

Updated for 2006, this publication is based on primary and secondary research conducted by industry analyst and consultant Jacques LeDisco in which he answers many important questions pertaining to on-line and/or mobile gambling including:

• What are the legal issues for the gambling market in the United States?
• What precedents have occurred for mobile gambling?
• What has been successful and what has not?
• What is gambler sociology and gambling preferences?

Throughout the publication, Jacque provides quotes and opinions from those that have been directly involved with implementing and/or operating gambling operations with an emphasis on on-line and/or mobile gambling. Their insights and "lessons learned" are priceless. You could spend a lot of time and resources yourself to gather this information and insights that Jacque provides for you in this report.

Target Audience for Mobile Gambling: Issues, Obstacles, and Opportunities

• Entrepreneurs and investors in the on-line and/or mobile gambling industry
• Anyone interested in launching an on-line and/or mobile gambling business in the US

Table of Contents

Introduction
Wireless Internet
Online Betting Goes Mobile
- WAP
- 3G
- Java

Mobile Gambling Market
Fig. 1.1 Market Forecast for Mobile Gambling—7$bn
Global Market Surveys
- Europe
- Asia
- United States — The Sleeping Giant?
Wi-Fi Gambling in Nevada: Catalyst for the U.S. Market? .

Transaction Processing
Online Payment Processing
U.S. Credit Card Ban
Mobile Payment Processing
Customer Relationship Management

Legal Issues in U.S. Market
Transparency
Regulatory Issues
Federal Interstate Wire Act of 1961
Kyl Bill/Internet Gambling Prohibition Act of 1997
The Travel Act
The Crime Control Act
Antigua vs. United States
Goodlatte/Leach Bill/ HR 4411
Federal Arrests
Future Prospects

Marketing Online Gambling
Pay-Per-Click Marketing
Affiliates

Gambler Sociology
Pari Mutuel System
Online Gambling
Gambler Behavior
Social Gambling
Preferences
Pathological Gambling

Case Studies
Hong Kong Jockey Club
Victor Mobile
Mobile Lottery
Vegas Wireless
MobVision—Mobile Phone Casino
SpinShare Wireless

References

* This report has been published by CTR research partner Mind Commerce